Are we Shifting?

Mark_TwainOver the past year or so, we have seen indicators that security managers and executives are making a shift in their perspective and priorities. Our clients are expressing concerns, new customers are seeking help and colleagues agree that dissatisfaction with the status quo is climbing.

Many companies and organizations have traditionally been interested in hiring security to serve in a kind of adjunct Customer Service role, perhaps sitting at an information desk or directing traffic. And while these are valuable functions, they have little to do with security. Security is about taking measures to guard against internal or external threats and actively making places and people safer.

 

With daily headlines of terrorist and criminal threats and attacks, the public at large is more aware than ever of danger. These threats are no longer theoretical or remote but rather real and local. Customers are demanding that those who manage the places they frequent – retail establishments, schools, transit hubs and the like – make an obvious effort at making them secure and safe.

Market research¹ indicates that the global physical security market is expected to reach US$110 billion by 2020, and that growing security concerns are the main reason for increasing budget allocation in the sector.

Perhaps in response to this, security directors are looking to accomplish more. They seek both qualifiable and quantifiable improvement in their ability to reliably prevent threat. Whereas in the past the mission of security was at best to apprehend, now prevention is now part of the vocabulary, and not only in the realm of Loss Prevention.

Is it just us feeling the shift or do you feel it too?

2 Comments

  1. Anonymous on May 10, 2016 at 11:25 am

    “Many companies and organizations have traditionally been interested in hiring security to serve in a kind of adjunct Customer Service role, perhaps sitting at an information desk or directing traffic. ”
    I’m inclined to agree with this statement. The reasons why customers do like to assign these tasks to security officers are vary but the most common reasons are:
    1. Security officers are usually cheaper than own employees
    2. Using security services provider may reduce their insurance policies (fees to pay)
    3. A qualified, presentable, intelligent (young) man in uniform ‘looks good’ in the lobby, behind the counter. It may be even serve some kind of ‘showing off’ purposes for the customer’s customers and visitors.
    4. The ‘while you are here’ approach from customers’ end

    Also, we cannot ignore the fact: security is business. In order to improve the business new areas should be discovered, new procedures and additional profiles need to be introduced if the security services provider want to stay on the market. The manager’s ‘can do’ attitude (in some cases it’s rather desperation than ‘can do’) along with chasing of profit so many times implemented through these type of assignments – like help desk security officer. In a tight profit driven market most of the managers don’t feel too comfortable to say ‘No’ to the customers even if the actual task/job is not exactly part of the security services in the traditional meaning…

    • Anonymous on May 10, 2016 at 12:02 pm

      Agree

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